Triton Digital Releases First Canada Podcast Report –

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NEW YORK–(BUSINESS WIRE)–#CanadaPodcastReportdigital newt®the global leader in technology and services for the digital audio and podcasting industry, today announced the release of its first Canada Podcast Report. This online and interactive monthly report provides an overview of the most downloaded podcasts overall, the top English and French language podcasts of Canadian origin, as well as the top networks in Canada for the March 2022 reporting period (from February 28 to April 3, 2022), as measured by Triton’s Podcast Metrics measurement service.

For the first time, media buyers have access to trusted third-party podcast metrics to make informed advertising decisions and podcast networks have access to trusted consumer data that provides better audience insights to improve show monetization. For the full report, please visit tritonrankers.com where visitors can access show descriptions and filter by podcast category and publisher.

“As Canada’s leading podcast publisher, we are thrilled to showcase our success and momentum in Triton Digital’s inaugural Canada Podcast Report and look forward to providing our clients with access to reliable, validated and transparency in our programming library,” said Julie Kerr, Senior Manager, Digital Advertising Products and Revenue Management, CBC & Radio-Canada Media Solutions.

For this reporting period, the top three Canadian-sourced French-language podcasts include radio news (Radio Canada) at #1, Richard Martineau (QUB) #2, and Benoit Dutrizac (QUB) to #3.

The top three Canadian English-language podcasts include, The flow (CBC/Radio-Canada) at #1, front burner (CBC/Radio-Canada) #2, and CBC News: The World This Hour (CBC/Radio-Canada) at #3.

The highest ranked podcast overall is NBC Deadline (NBCUniversal News Group) with over 626,000 average weekly downloads. Stitcher Media took first place in the Top Networks report with 4.5 million average weekly downloads and 1.2 million average weekly users, followed by CBC/Radio-Canada with 3.2 million average weekly downloads and 529, 2,000 average weekly users, and Wondery Network with 1.5M average weekly downloads and 466.9K average weekly users.

“Triton Digital’s Canada Podcast Report will allow us to accurately capture reliable and trustworthy data for our customers, and will have a significant impact on the growth of French-language podcasts in Quebec and Canada,” said Jean-Nicolas Gagné. , general manager of QUB radio.

The total number of downloads of all shows by participating publishers in the month of March is 13.8 million. Participating networks in Canada Podcast Report include All Things Comedy, Audioboom, CBC/Radio-Canada, Cogeco Media, Headgum, Kast Media, NPR, Paramount, QUB, Salem Podcast Network, Stitcher Media, The Roost Podcast Network and Wondery Network. .

“We are thrilled to release Canada’s first Podcast Report,” said John Rosso, President and CEO of Triton Digital. “Our monthly reports provide advertisers with the reliable metrics they need to better understand podcast performance and this release underscores our commitment to serving the audio industry in Canada with validated and transparent podcast metrics.”

Participation in the Canada Podcast Report is constantly expanding and any podcast network or publisher with an audience in Canada is eligible to participate. To learn more, contact [email protected]

To opt-in to receive monthly podcast reports from Triton via email, visit: https://tritonrankers.com/#subscribe

Triton Digital’s Podcast Metrics measurement service is certified by the IAB Tech Lab to be compliant with version 2.1 of the IAB Podcast Measurement Technical Guidelines. It provides accurate and relevant data on how, when and where podcast content is consumed across multiple hosting platforms, with the ability to view metrics by date range, location, device, podcast name, episode, title, etc.

About Triton Digital

digital newt® is the global leader in technology and services for the digital audio and podcasting industry. Present in more than 80 countries, Triton provides innovative technology that enables broadcasters, podcasters and online music services to grow their audience, maximize revenue and streamline day-to-day operations. Additionally, Triton Powers the Global Online Audio Industry with Webcast Metrics®, the leading online audio measurement service, and Podcast Metrics, one of the industry’s first IAB-certified podcast measurement services. With unprecedented integrity, excellence, teamwork and accountability, Triton remains committed to connecting audio, audiences and advertisers to continuously fuel the growth of the global online industry. For more information, visit www.TritonDigital.com.

contacts

For more information just press:
Sarah Graham

fame PR for Triton Digital

[email protected]

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