AUBURN HILLS, Michigan –News Direct– Stellantis
AUBURN HILLS, Mich., Sept. 17, 2021 / 3BL Media / – Detroit will once again show off the colors of the rainbow this weekend, Sept. 18-19, celebrating lesbian, gay, bisexual, transgender and gay culture. questioning (LGBTQ) at Motor City Pride, an annual two-day festival and parade that is Michigan’s largest LGBTQ gathering.
As the main festival and parade sponsor, Stellantis and the Jeep® brand will celebrate their long-standing commitment to employees, communities, customers and LGBTQ issues.
A specially-wrapped 2021 Jeep Wrangler 4xe will serve as the Field Marshal’s vehicle for the Motor City Pride Parade, which begins at noon (starting point at the intersection of Fort and Griswold Streets) on September 19 and ends at Hart Plaza.
There will also be a second Jeep Wrangler 4xe in the parade, along with a Jeep Gladiator and an all-new Detroit-built Jeep Grand Cherokee L – the very first Grand Cherokee with three rows of seats.
All Jeep vehicles on the parade will have specially designed rainbow grille inserts, with one of the Jeep Wrangler 4xe SUVs wrapped in messages of hope, acceptance and encouragement from Stellantis employees and fans and Jeep brand’s social media followers.
This year’s Grand Marshals are essential workers.
“Motor City Pride is an important way for Stellantis and the Jeep brand to celebrate our diverse and inclusive work culture and show our commitment to our diverse customers and communities,” said Jim Morrison, Jeep Brand Vice President – North America. “Over its 80 year history, the Jeep brand has led the way in freedom and authenticity, and we are proud to lead this year’s parade with a specially packed Jeep Wrangler 4xe to show our continued support. longstanding to Motor City Pride and the LGBTQ community. . “
The power behind Motor City Pride’s sponsorship is the company’s LGBTQ business resource group, Prism.
Prism is one of Stellantis’ 11 business resource groups representing a range of affinity communities including African, Hispanic, Asian, LGBTQ, Veterans, Middle Easterners, disabled, Native Americans, and women.
Stellantis Business Resource Groups are employee-led and individually and collectively pursue initiatives that enhance the Stellantis work culture in North America by focusing on member career development, celebrating multicultural differences, and bringing value to the table. value to the company and to external communities through voluntary, charitable and strategic activities.
The company was recognized as a leader among U.S. employers for providing employee benefits in 2000 and has consistently scored high on the Human Rights Campaign’s Corporate Equality Index since inception. of the benchmark.
The company recently gained significant recognition for its leadership in diversity when the editors of respected magazine DiversityInc named Stellantis to the magazine’s 2021 list of the magazine’s top 50 companies for diversity.
Pride of the automotive cityMotor City Pride is Michigan’s largest pride celebration with over 40,000 participants at a range of pride events. Motor City Pride is a 100% volunteer-run organization whose mission is to raise awareness through pride.
Jeep brandBuilt on 80 years of legendary heritage, Jeep is the authentic SUV with capability, craftsmanship and versatility for people seeking extraordinary journeys. The Jeep brand is an open invitation to live life to the fullest by offering a full line of vehicles that continues to provide owners with a sense of security to handle any trip with confidence. Jeep Wave, a premium owner loyalty and customer service program available across the Jeep lineup, is packed with exclusive perks and perks to provide Jeep owners with the utmost care and dedicated support around the clock. and 7 days a week.
The Jeep vehicle lineup includes the Cherokee, Compass, Gladiator, Grand Cherokee, Renegade and Wrangler. To meet consumer demand around the world, all Jeep models sold outside of North America are available in left and right hand drive configurations. Jeep is part of the portfolio of brands offered by the world’s leading automaker and mobility provider Stellantis. For more information on Stellantis (NYSE: STLA), please visit www.stellantis.com.
Follow Jeep and company news and video on:Company blog: http: //blog.stellantisnorthamerica.com Multimedia site: http: //media.stellantisnorthamerica.com Jeep brand: www.jeep.com Facebook: www.facebook.com/jeepInstagram: www.instagram.com/jeepTwitter: www.twitter.com/jeepYouTube: www.youtube.com/thejeepchannel or https://www.youtube.com/StellantisNA
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For more information, please visit the Stellantis North American media site at https://media.stellantisnorthamerica.com.
Contact:Mike Palese (248) 512-2682 (office) (313) 930-1252 (cell) [email protected]
Diane Morgan (248) 512-0023 (office) (248) 881-5742 (cell)[email protected]
See additional media content and more ESG storytelling from Stellantis at 3blmedia.com
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