Podcast Studio Novel Signs Radiotopia Director Julie Shapiro – Deadline


EXCLUSIVE: Novel, the burgeoning British podcast studio behind the likes of The superhero complex, made one of its most significant hires to date, bringing in Julie Shapiro, Executive Director of PRX and Radiotopia, as Executive Creative Director.

Shapiro to lead creative production for Novel, weeks after outfit hire The Daily Senior Audio Producer Austin Mitchell as Creative Director, Production and Today in brief‘Joint Exec Mythili Rao as Editor-in-Chief.

Shapiro has spent the past six years overseeing the growth and evolution of independent podcast studio Radiotopia, where she was instrumental in the development of Peabody-nominee and Pulitzer-runner-up Ear scramble. She also co-founded the Third Coast International Audio Festival in 2000 and has been a strong advocate for women in the podcast and radio industries.

She said she was “deeply impressed by [Novel’s] creative ambitions and dedication to craftsmanship,” adding: “I want to bring my experience and artistic vision to this international podcasting environment, and continue to support inspired talent and emerging producers as they explore the endless capacity of podcasting to express big ideas and deliver beautiful, impactful stories.

Novel CEO Sean Glynn said he had “a long-time admirer of Julie and her work, both at Radiotopia and for the industry as a whole.

Shapiro will help Novel’s pivot in the US following a recent partnership with UTA and will deal with iHeartMedia to create 11 storytelling podcasts over three years. The company, which has been behind the likes of The Bellingcat Podcast and the Superhero Complex, says it is the “largest independent podcast company in Europe” and has produced more than 40 shows for the BBC, Spotify and Audible in six years.


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